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Marketing and Advertising news in the Digital Age

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Why Use an Agency?

Salespeople, business owners and marketers do not have to go it alone; agencies already experienced with crisis communications, for example, can serve as marketers’ right-hand advisors, e.g., an extension of their internal team. Marketers can successfully navigate uncharted waters to keep brand sales moving in a positive trajectory by leaning on experts for help.   


Agencies provide discipline-specific expertise, so a marketer’s brand doesn’t become a case study in what NOT to do. Tapping agency experts for strategic guidance, messaging development, creative directions and audience sentiment analysis can provide the foundation that marketers need to build communications programming that resonate with and retain interest from target audiences in a time of global catastrophe.  


Now more than ever supporting your brand with marketing tactics is important. Historically brands that have cut marketing spending in times of crisis saw significant sales decreases in comparison to brands who kept the “creative lights on,” and subsequently saw exceptionally positive sales increases. A few things to consider is evaluating your marketing style. Distinction, appropriate design and creativity never go out of style. Agencies can help make this happen.

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Precedent-setting Title IX class action lawsuit against San Diego State University continues

Best Lawyers 2024 Winner R. Rex Parris achieves Los Angeles Jury Award of $20 Million

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Best Lawyers 2024 Winner R. Rex Parris achieves Los Angeles Jury Award of $20 Million

Precedent-setting Title IX class action lawsuit against San Diego State University continues

Best Lawyers 2024 Winner R. Rex Parris achieves Los Angeles Jury Award of $20 Million

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Precedent-setting Title IX class action lawsuit against San Diego State University continues

Precedent-setting Title IX class action lawsuit against San Diego State University continues

Precedent-setting Title IX class action lawsuit against San Diego State University continues

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Hornetsecurity's new podcast series help businesses understand latest cybersecurity risks

Hornetsecurity's new podcast series help businesses understand latest cybersecurity risks

Precedent-setting Title IX class action lawsuit against San Diego State University continues

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Building your Brand - PR Strategies Help Our Clients Succeed

Hornetsecurity's new podcast series help businesses understand latest cybersecurity risks

How to build your brand - Tips for digital brand strategy, creation, and upkeep

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How to build your brand - Tips for digital brand strategy, creation, and upkeep

Hornetsecurity's new podcast series help businesses understand latest cybersecurity risks

How to build your brand - Tips for digital brand strategy, creation, and upkeep

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Why Companies Should Prioritize Market Research in 2023

Stephen Kaufman recognized as a ‘legal visionary’ by Los Angeles Times' Business of Law Magazine

Kasi Chadwick and Colin Watterson make Benchmark Litigation List of Top Lawyers 40 & Under

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Kasi Chadwick and Colin Watterson make Benchmark Litigation List of Top Lawyers 40 & Under

Stephen Kaufman recognized as a ‘legal visionary’ by Los Angeles Times' Business of Law Magazine

Kasi Chadwick and Colin Watterson make Benchmark Litigation List of Top Lawyers 40 & Under

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Stephen Kaufman recognized as a ‘legal visionary’ by Los Angeles Times' Business of Law Magazine

Stephen Kaufman recognized as a ‘legal visionary’ by Los Angeles Times' Business of Law Magazine

Stephen Kaufman recognized as a ‘legal visionary’ by Los Angeles Times' Business of Law Magazine

Read Article

Talenthouse to Partner with Nerve Banking on Creator/Influencer Financial Management App

Talenthouse to Partner with Nerve Banking on Creator/Influencer Financial Management App

Stephen Kaufman recognized as a ‘legal visionary’ by Los Angeles Times' Business of Law Magazine

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DIGITAL OUTDOOR ADVERTISING - Affordable for Small Businesses

Talenthouse to Partner with Nerve Banking on Creator/Influencer Financial Management App

DIGITAL OUTDOOR ADVERTISING - Affordable for Small Businesses

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7 Ways to Build Consumer Trust

Talenthouse to Partner with Nerve Banking on Creator/Influencer Financial Management App

DIGITAL OUTDOOR ADVERTISING - Affordable for Small Businesses

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